Top-Of-Funnel Efforts Take Flight For Travel Cards

Top-Of-Funnel Efforts Take Flight For Travel Cards

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Travel is back and travel card messaging is shifting throughout brands’ top-of-funnel marketing efforts in order to match consumers’ reignited desire to travel. Cashback cards continued to reign king in 2021, but with increased consumer desire to travel, travel card issuers have the opportunity to drive traction in 2022.

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