[Watch]: 2019 streaming wars: What you need to know

[Watch]: 2019 streaming wars: What you need to know

Updated: September 30, 2019
Less than a minute

Mintel and Comperemedia have been at the forefront of analyzing market activity and providing insight into this year’s media streaming evolution, suggesting ways marketers can cut through the noise and differentiate from an increasing number of competitors.

As consumers navigate the multitude of seemingly endless content offers from a growing number of platforms, Mintel and Comperemedia will continue to spotlight the emerging trends from the digital battleground.

Here Emily Groch, Director of Telecom Insights, Comperemedia, and John Poelking, Leisure and Media Analyst, Mintel Reports – US, discuss what will define success for early entrants (Disney, Apple), why November will bring the streaming wars to a fever pitch and what the 2020 digital landscape will look like.

Emily Groch
Emily Groch

Emily Groch is Comperemedia’s Director of Insights, Telecommunications, providing omni-channel marketing analysis and competitive insights to telecom providers.

Related articles
February 7, 2025
The moving season is approaching fast, and with it comes significant opportunities for telecom marketers looking to connect with key audiences. Moving, often seen as a chaotic and stressful time,…
January 7, 2025
The telecommunications industry is abuzz as fiber internet revolutionized connectivity in 2024. With its unparalleled speed and reliability, fiber internet is in high demand as providers compete to expand their…
October 1, 2024
The telecom and media marketing landscape is evolving rapidly. In 2025, staying ahead means understanding and adapting to emerging trends. Our 2025 Telecom & Media Marketing Trends report offers a…

Download the Latest Market Intelligence