2021 Omnichannel Marketing Trends
Backed by comprehensive consumer and market data and grounded with in-depth analysis and brand examples, discover how four emerging omnichannel trends are set to impact the marketing landscape in 2021.
Download Comperemedia’s 2021 Omnichannel Marketing Trends now to find out:
- What omnichannel campaign strategies will find success
- How the consumer drivers Experiences, Identity, Surroundings, and Rights will impact brand relevancy and competitive strategy
- Which brands are already winning the omnichannel marketing game
Comperemedia can help you keep an eye on the competition in order to stay ahead of the game. It’s time to update what you expect from marketing intelligence.
All In on Video
In 2021, we will continue to see increases due to streaming and at-home viewing growth and more brands tailoring brand identities to meet the needs of consumers.
Fandom as Cultural Currency
In the same way the Facebook “like” or “friending” was cited in national TV spots in the 2010s, trends and creators on these newer platforms and forms of engagement will become the keystone of creative strategy and mass marketing campaigns.
Go Small or Go Home
Brands will leverage newfound local pride and support for struggling local businesses to create campaigns and CSR endeavors that are based on a local approach.
Brands are pushing their beliefs and values over products and services, parlaying those beliefs and values into sales—and, more importantly, loyalty and trust.
Download for free now and read how our experts break down campaign activity and strategy, putting data in context to reveal the white space for brands in 2021.