Backed by comprehensive marketing intelligence and consumer data and grounded with in-depth analysis and brand examples, discover how three emerging omnichannel marketing trends are set to impact brands, marketers, and competitive strategies in 2022:
Ecosystems Expanding: As more consumers demand stability, simplified choices, and fresh entertainment experiences, brands will meet this demand by evolving their internal ecosystems to become more full service and to create new value propositions for consumers.
Brands as a Life Coach: As consumers experience big life changes, brands will see themselves as a resource now more than ever before and will position themselves as a consultant to help consumers as they make these important life decisions.
Beyond the Screen as We Know It: As the pandemic ushered in digital fatigue, and Facebook’s investments in the metaverse motivated brands to engage with the new platform, brands will invest in campaigns and products that go beyond the screen and bring their products and engagements to new atmospheres.
Download Comperemedia’s 2022 Omnichannel Marketing Trends now to find out how marketing intelligence can inform your strategy in 2022.
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